Bully Pictures’ Michael Shapiro Dissects the Art of the Golf Swing for Adidas

Posted by on Nov 28, 2012

LOS ANGELES—Director Michael Shapiro of Bully Pictures explores the intense focus Jason Day brings to the golf course in a new ad for Adidas and Kastner & Partners.

Not Thinking highlights the forethought that Adidas has invested in its line of golf sportswear while presenting dynamic slow motion footage of the young Australian phenom. Shapiro’s fluid camerawork  studies Day’s concentration while showcasing details of his shirt, slacks, shoes and gloves that were designed to address the rigors of heat and difficult terrain. Day is “not thinking” about the obstacles in his path, the voiceover notes, “because we already have.”

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Fredrik Callinggard Directs Worldwide Campaign for Volvo

Posted by on Nov 13, 2012

Director, represented in the U.S. by Bully Pictures, also directs new campaign for Toyota.

LOS ANGELES— Fredrik Callinggard, represented in the United States by Bully Pictures, has directed a new, international campaign for Volvo re-launching its mid-sized, luxury, crossover SUV the XC90. Filmed in Norway’s spectacular fjordlands, the 60-second launch spot offers a rich and deeply affecting montage of landscape imagery and scenes of families traveling and enjoying life. Farmlands populated by ancient wood structures, quaint hamlets, gorgeous beaches and snow-swept mountains, all appearing under a cool autumn chill, float by as a young girl sweetly recites the words of “He’s Got the Whole World in His Hands.”

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Bully Pictures to Represent Danish Design/Animation Studio Frame and Director Luke Savage

Posted by on Sep 19, 2012

LOS ANGELES—Continuing to expand and broaden the scope of its creative talent, Bully Pictures has agreed to become the exclusive, U.S. representative for award-winning Copenhagen design, motion graphics and live action studio Frame. Frame, whose work spans advertising, web media and broadcast branding, is known in the U.S. for its work for  MTV, Adidas, Nike, Lincoln, Citgo, VH1, Gatorade and Volkswagen.

Additionally, Bully Pictures has signed director Luke Savage for exclusive representation. The New Zealand-born, French-trained director recently relocated to the U.S. to pursue a career in advertising. His credits include award-winning work for Sony, Ivory Soap, and Panasonic.

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Academy Award-Winner Dustin Lance Black Joins Bully Pictures to Direct and Create Content in the Advertising World

Posted by on Jul 23, 2012

 

Acclaimed director/writer/producer enters advertising market.

LOS ANGELES— Academy Award-winner Dustin Lance Black has joined Bully Pictures for exclusive representation as a commercial and interactive content director.  Black a director, writer, producer and nationally-recognized civil rights activist, won numerous awards including an Oscar, a Writers Guild of America Award and an Independent Spirit Award in 2009 for his screenplay for the critically acclaimed feature Milk. He has also garnered television nominations for his work on the HBO series Big Love and his teleplay for Pedro. As a director, Black’s credits include the recently released feature film Virginia, starring Jennifer Connelly and Ed Harris, the feature documentaries My Life with Count Dracula and On the Bus, and a television series for the TLC/BBC networks called Faking It.   His arrangement with Bully Pictures marks the first time that Black has made himself available to direct for advertising.

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“Headhunters” Director Morten Tyldum Joins Bully Pictures

Posted by on May 9, 2012


International award-winning feature film and commercial director has signed with Bully Pictures for exclusive commercial representation in the United States

LOS ANGELES— Morten Tyldum, director of Headhunters, the most successful Norwegian film of all time, has joined Bully Pictures for exclusive representation for advertising work in the United States. Tyldum, who recently signed with Vendome Pictures to direct his first American feature (What Happened to Monday?) is sought after internationally for his work in commercials. His spot work has garnered two Cannes Lions as well as numerous other creative awards.

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